OUGD603: Brief 17 — Welsh & Jefferies - Print Tests

Before considering printing the branded collateral on a decided stock, it was decided to print the current progress very crudely. This was to ensure that point sizes and other design decisions look right when in a printed context.

It's too easy to fall into the trap of designing something on screen and not considering how it looks together, and printed. 





With the obviously exclusion of colour, it seems all the branded collaeteral look consistent with each other. 

One issue with the order tickets - The lines between each section do not appear dramatically different to the lines in-between each section. I will make this contrast bigger on screen and reprint. 


Although the secondary 'stamp' logo appears different sizes, I feel this exception works well, and looks a good size on both the swing tags and business cards. 


A slight error - The business cards stamp logo and the letterheads are slightly different sizes. Obviously this just needs a quick tweak. 




Wednesday 22 April 2015 by Unknown
Categories: , | Leave a comment

Leave a Reply